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Perceptions underlying road safety behaviours of drivers in urban Ghana – a health-belief and planned behaviour perspective

Material type: materialTypeLabelBookPublisher: EMERALDS ISSN: 2042-6763.Subject(s): Online resources: Click here to access online Summary: The study aims to examine social-psychological beliefs and personality traits and their linkage with driver predispositions and road safety behaviour grounded on notions derived from an integration of the health belief model (HBM) and the theory of planned behaviour (TPB) in social marketing.
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https://www.emerald.com/insight/content/doi/10.1108/jsocm-05-2023-0113/full/html (Browse shelf) https://www.emerald.com/insight/content/doi/10.1108/jsocm-05-2023-0113/full/html Available

The study aims to examine social-psychological beliefs and personality traits and their linkage with driver predispositions and road safety behaviour grounded on notions derived from an integration of the health belief model (HBM) and the theory of planned behaviour (TPB) in social marketing.

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