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Assessing the influence of packaging attributes on consumer buying behaviour : a case study of selected liquid milk producers / Bruce Mushili.

By: Material type: TextPublication details: Lusaka: The University of Zambia, 2024.Description: xv, 79 pages: illustrationsSubject(s):
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Thesis and Dissertations Main Library Special collections THESIS (MBA) MUS 2024 (Browse shelf(Opens below)) C.1 Available 33729005525543

Includes bibliographical references.

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