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Cross-cultural business-to-business communication – the experiences of Polish companies with the Chinese and Americans

Material type: materialTypeLabelBookPublisher: Emerald ISSN: 1746-8809.Subject(s): China -- PolandOnline resources: Click here to access online Summary: The main purpose of the study is to identify the differences and similarities in the communication between B2B participants in cross-cultural environments.
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Item type Current location Call number URL Status Date due Barcode
Electronic Resource Electronic Resource Main Library
https://www.emerald.com/insight/content/doi/10.1108/IJOEM-01-2022-0013/full/html (Browse shelf) https://www.emerald.com/insight/content/doi/10.1108/IJOEM-01-2022-0013/full/html Available

The main purpose of the study is to identify the differences and similarities in the communication between B2B participants in cross-cultural environments.

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