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Sustainability and Business Environments

Material type: materialTypeLabelBookPublisher: Emerald ISSN: 978-1-80071-245-4,.Subject(s): Sustainability marketingOnline resources: Click here to access online Summary: Sustainability Marketing: New directions and practices explores how a customer’s desire for sustainable products can form a part of new marketing strategies. Sustainability Marketing provides solutions to scholars, marketers and decision makers aiming to gain an advantage in businesses where susta
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https://www.emerald.com/insight/content/doi/10.1108/978-1-80071-244-720211015/full/html (Browse shelf) https://www.emerald.com/insight/content/doi/10.1108/978-1-80071-244-720211015/full/html Available

Sustainability Marketing: New directions and practices explores how a customer’s desire for sustainable products can form a part of new marketing strategies. Sustainability Marketing provides solutions to scholars, marketers and decision makers aiming to gain an advantage in businesses where susta

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