University Of Zambia Online Public Access Catalogue
Key marketing metrics : the 50+ metrics every manager needs to know / Neil T. Bendle; Paul W. Farris; Phillip E. Pfeifer [and 1 more].
Contributor(s): Bendle, Neil T [author] | Farris, Paul W [author] | Pfeifer, Philip E [author].
Publisher: Harlow, England : Pearson, 2021Edition: Third edition.Description: xiv, 478 pages : illustrations.ISBN: 9781292360867.Subject(s): Marketing research | Marketing -- Mathematical models| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 1 | Available | 33729006755669 | |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 2 | Available | 33729006755602 | |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 3 | Available | 33729006756758 | |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 4 | Available | 33729006756816 | |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 5 | Available | 33729006756873 | |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 6 | Available | 33729006763366 | |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 7 | Available | 33729006764687 | |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 8 | Available | 33729006763309 | |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 9 | Available | 33729006763374 | |
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Main Library On Shelf | Non-fiction | HF 5415.2 KEY 2021 (Browse shelf) | 10 | Available | 33729006763549 |
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| HF 5415.2 KEY 2021 Key marketing metrics : | HF 5415.2 KEY 2021 Key marketing metrics : | HF 5415.2 KEY 2021 Key marketing metrics : | HF 5415.2 KEY 2021 Key marketing metrics : | HF 5415.2 KEY 2021 Key marketing metrics : | HF 5415.2 KEY 2021 Key marketing metrics : | HF 5415.2 NUN 2020 marketing research: applied insight / |
Includes bibliographical references and index.
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