Marketing communications : discovery, creation and conversations / Chris Fill and Sarah Turnbull.
By: Fill, Chris [author].
Contributor(s): Turnbull, Sarah [author].
Publisher: Harlow : Pearson Education Limited, 2016Edition: Seventh edition.Description: xxxvi, 724 pages : illustrations.ISBN: 9781292092614.Subject(s): Communication in marketing | Marketing channels | Sales promotionItem type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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GSB Library On Shelf | Non-fiction | HF 5415.123 FIL 2016 (Browse shelf) | 1 | Available | 33729006988666 |
Browsing Main Library Shelves , Shelving location: On Shelf , Collection code: Non-fiction Close shelf browser
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HF 5415.123 DEP 2013 Marketing communications : | HF 5415.123 EGA 2015 Marketing communications / | HF 5415.123 FIL 2013 Marketing communications : | HF 5415.123 FIL 2016 Marketing communications : | HF 5415.123 INT 2019 Integrated marketing communication : | HF 5415.123 SHI 2003 Advertising, promotion & supplemental aspects of integrated marketing communications / | HF 5415.1263 ELL 2011 Business-to-business marketing : |
Includes bibliographical references and indexes.
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