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Factors influencing consumer brand choice of cordial beverages : a case of spaka cordial drinks brand / Sarah Shawa.

By: Shawa, Sarah.
Material type: materialTypeLabelBookPublisher: Lusaka : The University of Zambia / 2020Description: xv, 90 pages : illustrations.Subject(s): Beverages -- Cordial | Cocktails | Cordial beverages
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Thesis and Dissertations Thesis and Dissertations Main Library
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THESIS (MBA) SHA 2020. (Browse shelf) C.1 Available 33729005427617

Includes bibliographical references

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