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Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij.
Publication details: Los Angeles : SAGE Publications, Inc., 2014.Edition: Fourth editionDescription: xx, 395 pages : illustrationsISBN:- 9781452257174
- HF 5415.127 MOO 2014
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Main Library On Shelf | Non-fiction | HF 5415.127 MOO 2014 (Browse shelf(Opens below)) | 1 | Available | 33729001692743 |
Includes bibliographical references and index.
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