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Distribution review.

By: Rissanen, Arto.
Material type: materialTypeLabelBookPublisher: Lusaka : Zambia Educational Materials Project, 1993Subject(s): Teaching Aids | Zambia -- Textbook -- Schools. -- Zambia -- Textbook -- Schools. -- Zambia -- Textbook -- SchoolsSummary: This review examines the distribution problems in the light of modern theories of marketing, logistics and management. It presents models for different parts of the distribution system and assesses the present and future roles of the Government and commercial enterprises, i.e publishers, printers and distributors and transporters.
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Book Book INESOR Library
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XX(10093.1) (Browse shelf) 1 Available 10093-1001

This review examines the distribution problems in the light of modern theories of marketing, logistics and management. It presents models for different parts of the distribution system and assesses the present and future roles of the Government and commercial enterprises, i.e publishers, printers and distributors and transporters.

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