University Of Zambia Online Public Access Catalogue
Managing Customer Relationships : a strategic framework / Don Peppers and Martha Rogers
By: Peppers, Don [author].
Contributor(s): Rogers,Martha [author].
Publisher: New Jersey : Wiley, 2011Edition: Second edition.Description: xv, 512 pages : illustrations.ISBN: 9780470423479.Subject(s): Customer relations -- Management | Consumers' preferences | Relationshsip marketing | Marketing information systems | Information storage and retrieval systems-- maekting| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Book
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Main Library On Shelf | Non-fiction | HF 5415.5 PEP 2011 (Browse shelf) | 1 | Available | 33729001650998 |
Includes index.
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