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Pervasive advertising / edited by Jörg Müller, Florian Alt and Daniel Michelis

Contributor(s): Müller, Jörg [edtor] | Alt, Florian [editor] | Michelis, Daniel [editor].
Material type: materialTypeLabelBookPublisher: London; New York : Springer, 2011Description: ix, 364 pages : illustrations ; 24 cm.ISBN: 9780857293510.Subject(s): Advertising -- Data processing | Ubiquitous computing | Electronic commerce
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HF 5828.2 PER 2011 (Browse shelf) 1 Available 33729005593947

Includes bibliographical references and index.

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