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Stakeholder marketing / |c Michelle Gledhill. Print

By: Gledhill, Michelle.
Material type: materialTypeLabelBookPublisher: Amsterdam : |b Butterworth-Heinemann, |c 2010Description: vi, 238 pages. : |b colour illustrations. ; |c 25cm.ISBN: 9780080966267.Subject(s): Marketing--- Management --- Examinations --- Study guide. -- Customer relations --- Examinations --- Study guide
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HF 5415 GLE 2010 (Browse shelf) 1 Available 33729005026229

Includes bibliographical references and index.

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