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Marketing communications : A brand narrative approach Michael Dahlen, Frederick Lange and Terry Smith

By: Michael Dahlen.
Material type: materialTypeLabelBookPublisher: [London] John Wiley and sons 2010Description: xxiv,584p. : ill.ISBN: 9780470319925.Subject(s): Communications in marketing
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Item type Current location Call number Copy number Status Date due Barcode
Book Book Livingstone Library
HF 5415.123 DAH 2010 (Browse shelf) 1 Available 33729004972704

Includes index

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