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Social judgment : assimilation and contrast effects in communication and attitude change / by Muzafer Sherif and Carl I. Hovland.

By: Sherif, Muzafer, 1905-, Sherif, Muzafer, 1905-.
Contributor(s): Hovland, Carl I.
Material type: materialTypeLabelBookSeries: Yale studies in attitudes and communication: vol. 4.Publisher: New Haven : Yale University Press, [1965]Subject(s): Attitude change | Judgment | Communication
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Bibliography: p. 209-218.

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