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Media and communication research methods : an introduction to qualitative and quantitative approaches / Arthur Asa Berger, San Francisco State University.

By: Berger, Arthur Asa.
Material type: materialTypeLabelBookPublisher: Los Angeles : SAGE, 2014Edition: 3rd ed.Description: xvii, 417 p : ill.ISBN: 9781452256573.Subject(s): Mass media--Research--Methodology | Communication--Research--Methodology
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Item type Current location Call number Copy number Status Date due Barcode
Book Book Main Library
P 91.3 BER 2014 (Browse shelf) 1 Available 33729005528745
Book Book Main Library
P 91.3 BER 2014 (Browse shelf) 2 Available 33729005535690

Includes bibliographical references.

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