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Marketing communications : brands, experiences and participation / Chris Fill.

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Continuing resourceAnalytics: Show analyticsPublisher: Harlow : Pearson Education Limited, 2013Edition: Sixth edition.Description: xliii, 820 pages : illustrations.ISBN: 9780273770541.Subject(s): Communication in marketing | Marketing channels | Branding (Marketing)

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Item type	Current location	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Main Library Academic reserves/Short loan		HF 5415.123 FIL 2013 (Browse shelf)	1	Available		33729005015347
Book	Main Library On Shelf	Non-fiction	HF 5415.123 FIL 2013 (Browse shelf)	2	Available		33729006988773

Includes bibliographical references and indexes.

University of Zambia Library