University Of Zambia Online Public Access Catalogue
Marketing research : an integrated approach / Alan Wilson.
By: Wilson, Alan M.
Material type:
BookPublisher: Harlow, England ; New York : Prentice Hall/Financial Times, 2006Edition: 2nd ed.Description: xviii, 432 p. : ill.ISBN: 9780273694748.Subject(s): Marketing research
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Main Library On Shelf | HF 5415.2 WIL 2006 (Browse shelf) | 1 | Available | 33729005549188 |
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| HF 5415.2 SCH 2006 Marketing Research / | HF 5415.2 SCH 2006 Marketing Research / | HF 5415.2 SCH 2007 Marketing researc/ | HF 5415.2 WIL 2006 Marketing research : | HF 5415.32 ADV 2014 Advertising to children : | HF 5415.32 ARN 2002 Consumers / | HF 5415.32 CAM 2015 The Cambridge handbook of consumer psychology / |
Includes bibliographical references and index.
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