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Consumer behavior : a framework / John C. Mowen and Michael S. Minor.

By: Mowen, John C.
Contributor(s): Minor, Michael.
Material type: materialTypeLabelBookPublisher: Upper Saddle River : Prentice - Hall, 2001Description: xiv, 354 p . : ill.ISBN: 0130169722.Subject(s): Consumer behavior
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Item type Current location Call number Copy number Status Date due Barcode
Book Book Main Library
On Shelf 		HF 5415.32 MOW 2001. (Browse shelf) 1 Available 33729005261487

Includes bibliographical references and index.

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