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Effective marketing: creating and keeping customers in an e-commerce world/ William G. Zikmund and Michael d'Amico

By: Zikmund, William G.
Contributor(s): d'Amico, Michael.
Material type: materialTypeLabelBookPublisher: Ohio: South-Western Thomson Learning, 2002Edition: 3rd ed.Description: xxix, 553.ISBN: 0324125690.Subject(s): Marketing | Consumer behavior | Export marketing
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Item type Current location Call number Copy number Status Date due Barcode
Book Book Main Library
On Shelf 		HF 5415 ZIK 2002 (Browse shelf) 1 Available 33729005288753

Includes index

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