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Service management and marketing customer management in service competeition / Christian Gronroos.

By: Gronroos, Christian.
Material type: materialTypeLabelBookPublisher: West Sussex: John Wiley & Sons, 2007Edition: 3rd ed.Description: x, 483p.: ill.ISBN: 9780470028629.Subject(s): Service industries -- Marketing | Customer services
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Item type Current location Call number Copy number Status Date due Barcode
Book Book Main Library
On Shelf 		HD 9980.5 GRO 2007 (Browse shelf) 1 Available 33729005285510
Book Book Main Library
On Shelf 		HD 9980.5 GRO 2007 (Browse shelf) 2 Available 33729005285445
Book Book Main Library
On Shelf 		HD 9980.5 GRO 2007 (Browse shelf) 3 Available 33729005285437
Book Book Main Library
On Shelf 		HD 9980.5 GRO 2007 (Browse shelf) 4 Available 33729005285502

Includes bibliographical references and index.

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