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Principles of marketing / Philip Kotler, Gary Armstron, Veronica Wong [and 1 other].

By: Kotler, Philip [author].
Contributor(s): Armstrong, Gary.
Material type: materialTypeLabelBookPublisher: New Jersey : Pearson Prentice Hall, 2008Edition: Fifth European edition.Description: xxxii, 599 pages [and other various pages] : illustrations.ISBN: 9780132390026.Subject(s): Marketing
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