University Of Zambia Online Public Access Catalogue
The new marketing paradigm/ Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn.
By: Schultz, Don E.
Contributor(s): Tannenbaum, Stanley I | Lauterborn, Robert F.
Material type:
BookPublisher: Lincolnwood, Ill. : NTC Business Books, 1994. Description: xvii, 219 p. : ill.ISBN: 0844234524.Uniform titles: Intergrated marketing communications Subject(s): Communication in Marketing
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Book
|
Main Library On Shelf | HF 5415 SCH 1994 (Browse shelf) | 1 | Available | 33729004944505 |
There are no comments for this item.