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Marketing principles and best practices/ K. Douglas Hoffman... [et al.]

Contributor(s): Hoffman, K. Douglas.
Material type: materialTypeLabelBookSeries: Advantage Series. Publisher: Mason : Thomson, 2006Edition: 3rd ed.Description: xl, 598 p. : ill.ISBN: 0324305729.Subject(s): Marketing
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HF 5415 MAR 2006 (Browse shelf) 1 Available 33729004948316
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HF 5415 MAR 2006 (Browse shelf) 2 Available 33729004943689
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HF 5415 MAR 2006 (Browse shelf) 4 Available 33729005250381
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HF 5415 MAR 2006 (Browse shelf) 6 Available 33729005250365
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HF 5415 MAR 2006 (Browse shelf) 8 Available 33729005250423

Includes bibliographical references and index

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