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Principles and practice of marketing / by David Jobber.

By: Jobber, David, 1947-.
Material type: materialTypeLabelBookPublisher: London : McGraw-Hill, 2004Edition: 4th ed.Description: xx, 745 p. : ill.ISBN: 007710708X.Subject(s): Marketing | Marketing --Europe --Case studies
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Item type Current location Call number Copy number Status Date due Barcode
Book Book Main Library
On Shelf 		HF 5415 JOB 2004 (Browse shelf) 1 Available 33729005864058

Includes bibliographical references and index.

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