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A framework for marketing management/ by Philip Kotler and Kevin Lane Keller.

By: Kotler, Philip.
Material type: materialTypeLabelBookPublisher: Upper Saddle River, New Jersey: Prentice Hall, 2007Description: xxii, 360p.:bill.ISBN: 0132301423.Subject(s): Marketing --Management
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HF 5415.13 KOT 2001 (Browse shelf) 1 Available 33729005863001
Book Book Main Library
On Shelf
HF 5415.13 KOT 2001 (Browse shelf) 2 Available 33729005864074
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HF 5415.13 JAI 2004 marketing :planning & strategy/ HF 5415.13 KOT 2001 A framework for marketing management / HF 5415.13 KOT 2001 A framework for marketing management / HF 5415.13 KOT 2001 A framework for marketing management/ HF 5415.13 KOT 2001 A framework for marketing management/ HF 5415.13 KOT 2003 Marketing management / HF 5415.13 KOT 2003 Marketing management /

Includes bibliographical references and index.

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