Strategic market planning/ Robert J. Hamper and L. Sue Baugh.
By: Hamper, Robert J.
Contributor(s): Baugh, L. Sue.
Material type:
BookPublisher: Lincolnwood: NTC Business Books, 1990Description: xv, 254 p.: ill.ISBN: 0844232165.Subject(s): Marketing-- Management | Business planning | marketing research
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Includes Bibliographical references.
University Of Zambia Online Public Access Catalogue

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