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Marketing: an introduction / by Gary Armstrong and Philip Kotler.

By:

Armstrong, Gary

Contributor(s):

Kotler, Philip

Material type:

TextPublication details: Upper Saddle River, NJ: Prentice Hall, 2000Edition: 5th edDescription: xxvii, 125p.: illISBN:

013012771X

Subject(s):

Marketing

LOC classification:

HF 5415 ARM 1999

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