Marketing research: an applied orientation/ by Naresh K. Malhotra and David F. Birks.
By: Malhotra, Naresh K.
Contributor(s): Birks, David F.
Material type:
BookPublisher: England: Pearson Education Limited, 2003Edition: 6th ed.Description: xxi, 786p.: ill.ISBN: 0273657445.Subject(s): Marketing Research | Marketing Research-- Methodology
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Book
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Main Library On Shelf | HF 5415.2 MAL 2003 (Browse shelf) | 1 | Available | 33729005863670 |
Includes Bibliographical References
University Of Zambia Online Public Access Catalogue

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