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Customer behavior: consumer behavior/ by Jadgish N. Sheth, Banwari Mitlal and Bruce I. Newman

By: Sheth, Jagdish N.
Contributor(s): Mitlal, Banwari | Newman, Bruce I.
Material type: materialTypeLabelBookPublisher: Philadelphia: The dryden press, 1999Description: xxxii, 799p.ISBN: 003098016X.Subject(s): Consumer behavior | Customer behavior
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