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Marketing strategy and management / by Michael J. Baker

By: Baker, Michael J.
Material type: materialTypeLabelBookPublisher: Baskingstoke: Macmillan, 2007Edition: 2nd ed.Description: xxviii, 577p.: ill.ISBN: 0333576446.Subject(s): Marketing --Management | Marketing
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On Shelf
HF 5415.13 BAK 1992 (Browse shelf) 1 Available 33729005831206

Includes bibliographical references and index.

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