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The new account manager : redefining the crucial role of account service in the changing business of advertising/ Don Dickinson.

By: Dickinson, Don.
Material type: materialTypeLabelBookPublisher: Chicago: Copy Workshop, 2003Description: 414p. : ill.ISBN: 1887229140.Subject(s): Advertising - Management
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HF 5823 DIC 2003 (Browse shelf) 1 Available 33729005227355
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HF 5821 ARE 2008 Contemporary advertising / HF 5821 ARE 2008 Contemporary advertising / HF 5823 BEL 2001 C.1 Advertising and promotion: HF 5823 DIC 2003 The new account manager : HF 5823 RUS 2002 Kleppner's advertising procedure/ HF 5823 RUS 2002 Kleppner's advertising procedure/ HF 5823 WEL 2006 Advertising :

Includes bibliographical references and index.

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