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Social mobilization and social marketing in developing communities : lessons for communicators / Neill Mckee.

By: Mckee, Neil [author].
Material type: materialTypeLabelBookPublisher: Penag : South Bound, 1992Description: 204 pages : illustrations.Content type: Text Media type: Unmediated Carrier type: VolumeISBN: 9839054015.Subject(s): Social Marketing | Social Change | Health education -- Marketing -- Social Aspects
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Non-fiction HN 18 MCK 1992 (Browse shelf) 1 Available 33729005836387

Includes Bibliographical references and index.

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