International marketing / Vern Terpstra and Ravi Sarathy
By: Terpstra, Vern.
Contributor(s): Sarathy, Ravi jt. author [Sarathy, Ravi jt. author].
Material type:
BookPublisher: Fort Worth : The Dryden Press, 1997Edition: 7th ed.ISBN: 0030180228.Subject(s): Export marketing
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Includes bibliographical references and index
University Of Zambia Online Public Access Catalogue

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