| 000 -LEADER |
| fixed length control field |
00699cas a2200205 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250411152150.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
170424n eng u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0803932197 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
LC |
| Transcribing agency |
UNZA |
| Description conventions |
RDA |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
RA 440.5 |
| Item number |
ATK 1990 |
| 245 ## - TITLE STATEMENT |
| Title |
Mass communication and public health : |
| Remainder of title |
complexities and conflicts / |
| Statement of responsibility, etc. |
edited by Charles Atikin and Lawrence Wallack editors. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Newbury Park : |
| Name of publisher, distributor, etc. |
Sage Publications, |
| Date of publication, distribution, etc. |
1990. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
vii, 198 pages. |
| 500 ## - GENERAL NOTE |
| General note |
Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Mass media in health education. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Atikin, Charles |
| Relator term |
editor |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Wallack, Lawrence |
| Relator term |
editor |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Koha item type |
Book |