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Remodelling a company's marketing strategy to increase revenue: (Record no. 214345)

000 -LEADER
fixed length control field 00748nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250311111806.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250219b ||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency LC
Transcribing agency UNZA
Modifying agency UNZA
Description conventions RDA
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number THESIS (MBA) LUN 2024.
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lungo, Mwape.
245 ## - TITLE STATEMENT
Title Remodelling a company's marketing strategy to increase revenue:
Remainder of title a case of study Zambia Airports corporation limited/
Statement of responsibility, etc. Mwape Lungo.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lusaka:
Name of publisher, distributor, etc. The University of zambia,
Date of publication, distribution, etc. 2024.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 73 pages :
Other physical details illustrations.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing strategy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing strategies
Geographic subdivision Zambia
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customers service
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://dspace.unza.zm/handle/123456789/8991
999 ## -
-- 214345
-- 214345
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Thesis and Dissertations
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Copy number Uniform Resource Identifier Price effective from Koha item type
&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Main Library Main Library Special collections 2025-02-19 THESIS (MBA) LUN 2024. 33729005412163 2025-02-19 C.1 <a href="https://dspace.unza.zm/handle/123456789/8991">https://dspace.unza.zm/handle/123456789/8991</a> 2025-02-19 Thesis and Dissertations