000 -LEADER |
fixed length control field |
00710nam a22001937a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250129160300.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
250127b ||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
LC |
Transcribing agency |
UNZA |
Modifying agency |
UNZA |
Description conventions |
RDA |
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) |
Classification number |
THESIS (MBA) MUS 2024 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Mushili, Bruce |
245 ## - TITLE STATEMENT |
Title |
Assessing the influence of packaging attributes on consumer buying behaviour : |
Remainder of title |
a case study of selected liquid milk producers / |
Statement of responsibility, etc. |
Bruce Mushili. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Lusaka: |
Name of publisher, distributor, etc. |
The University of Zambia, |
Date of publication, distribution, etc. |
2024. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xv, 79 pages: |
Other physical details |
illustrations. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Packaging |
General subdivision |
Economic aspects |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Packaging attributes |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Brand choice |
General subdivision |
Milk products |
999 ## - |
-- |
214185 |
-- |
214185 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Thesis and Dissertations |