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Assessing the influence of packaging attributes on consumer buying behaviour : (Record no. 214185)

000 -LEADER
fixed length control field 00710nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250129160300.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250127b ||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency LC
Transcribing agency UNZA
Modifying agency UNZA
Description conventions RDA
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number THESIS (MBA) MUS 2024
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mushili, Bruce
245 ## - TITLE STATEMENT
Title Assessing the influence of packaging attributes on consumer buying behaviour :
Remainder of title a case study of selected liquid milk producers /
Statement of responsibility, etc. Bruce Mushili.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lusaka:
Name of publisher, distributor, etc. The University of Zambia,
Date of publication, distribution, etc. 2024.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 79 pages:
Other physical details illustrations.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Packaging
General subdivision Economic aspects
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Packaging attributes
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand choice
General subdivision Milk products
999 ## -
-- 214185
-- 214185
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Thesis and Dissertations
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Main Library Main Library Special collections 2025-01-27 THESIS (MBA) MUS 2024 33729005525543 2025-01-27 C.1 2025-01-27 Thesis and Dissertations