Mwewa, Monica
The effect of service quality on customer loyalty in suppermarkets at Mukuba mall in Kitwe : a case study of Shoprite and Game stores / Monica Mwewa. - Lusaka: The University of Zambia, 2023. - xii, 44 pages: illustrations.
Includes bibliographical references.
Business intelligence
Customer relations
Customer loyalty
Customer satisfaction.
Marketing
The effect of service quality on customer loyalty in suppermarkets at Mukuba mall in Kitwe : a case study of Shoprite and Game stores / Monica Mwewa. - Lusaka: The University of Zambia, 2023. - xii, 44 pages: illustrations.
Includes bibliographical references.
Business intelligence
Customer relations
Customer loyalty
Customer satisfaction.
Marketing