Cross-cultural business-to-business communication – the experiences of Polish companies with the Chinese and Americans
- Emerald
- Yearly
- 2023
The main purpose of the study is to identify the differences and similarities in the communication between B2B participants in cross-cultural environments.
1746-8809
China--Poland
https://www.emerald.com/insight/content/doi/10.1108/IJOEM-01-2022-0013/full/html
The main purpose of the study is to identify the differences and similarities in the communication between B2B participants in cross-cultural environments.
1746-8809
China--Poland
https://www.emerald.com/insight/content/doi/10.1108/IJOEM-01-2022-0013/full/html