Integrated marketing communication/
David Pickton and Amanda Broderick
- 2nd. Ed.
- London Pearon Education ltd. 2005
- xxii,761p. Includes CD
Includes Bibliographical references
9780273676458
Communication in Marketing
HF5415.P53
Includes Bibliographical references
9780273676458
Communication in Marketing
HF5415.P53
University Of Zambia Online Public Access Catalogue