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McQuail, Denis

Audience analysis / Denis McQuail - Thousand Oaks : Sage Publications, 1997 - x, 166 pages : Illustrations.

Includes bibliographical references and index.

ISBN: 0761910026

LCCN: 97004855

Subjects--Topical Terms:
Mass media--Audiences.

LC Class. No.: P 96.A83 / MCQ 1997

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