University Of Zambia Online Public Access Catalogue
Gledhill, Michelle
Stakeholder marketing / Print |c Michelle Gledhill. - Amsterdam : |b Butterworth-Heinemann, |c 2010 - vi, 238 pages. : |b colour illustrations. ; |c 25cm.
Includes bibliographical references and index.
9780080966267
Marketing--- Management --- Examinations --- Study guide.--Customer relations --- Examinations --- Study guide.
HF 5415 GLE / 2010
Stakeholder marketing / Print |c Michelle Gledhill. - Amsterdam : |b Butterworth-Heinemann, |c 2010 - vi, 238 pages. : |b colour illustrations. ; |c 25cm.
Includes bibliographical references and index.
9780080966267
Marketing--- Management --- Examinations --- Study guide.--Customer relations --- Examinations --- Study guide.
HF 5415 GLE / 2010