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Consumerism : search for the consumer interest / edited by David A. Aaker & George S. Day.

By: Contributor(s): Material type: TextPublication details: New York : Free Press, c1978.Edition: 3d edISBN:
  • a13.1..1.11 a13.2..1.10
Subject(s): DDC classification:
  • 381/.3
LOC classification:
  • HC110.C63 A6 1978
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Includes bibliographical references and index.

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