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Marketing research: an applied orientation/ by Naresh K. Malhotra.

By:

Malhotra, Naresh K

Material type:

TextPublication details: Upper Saddle River, New Jersey: Prentice Hall, 1999.Edition: 3rd edDescription: xxxv, 763, [61] p.: illISBN:

0130131628

Subject(s):

LOC classification:

HF 5415.2 MAL 1999

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Includes bibliographical references and index.

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